What is seo?
You can't learn seo until you know what seo means.
What is seo, from the official explanation, seo=Search (search) Engine (engine) Optimization (optimization), that is, search engine optimization.
Used Baidu or other search engines, enter a keyword in the search box, such as Tieyi gate, the top ranking with advertising words, the background is slightly different is the bidding position, commonly known as sem position.
seo is a kind of network marketing method based on search engine marketing. Through seo technology, we can improve the ranking of website keywords, obtain display, and then obtain exposure, and then obtain user clicks, and then obtain transformation.
One: seo classification.
In terms of refinement, all the points conducive to the promotion of website keyword ranking can be summarized in seo. For ease of understanding, we will divide seo into site seo and site seo.
1: On-site seo.
What is on-site seo? Generally speaking, it refers to the internal optimization of the website, that is, the internal optimization of the website itself, including code tag optimization, content optimization, security construction, user experience and so on.
2: Off-site seo.
What is off-site seo? Generally speaking, is the external optimization of the website, including the external chain construction, brand building, speed optimization, drainage and so on.
Two: seo related suggestions.
1: It is suggested to locate seo in a way of Internet marketing. In the process of learning and using seo, it will be used as a channel to obtain traffic.
2: The ideal platform for beginners to learn seo is Baidu search resource platform rather than other; Combining theory with practice is a more effective way of learning. Experienced seo experts teach better seo faster; Think more, summarize more, to understand the essence of seo.
3: Before learning seo, it is necessary to be familiar with relevant seo terms.
4: Many times, the theory of seo is contrary to reality, that is to say, the theoretical point of seo is not complex, but the operation point is difficult to achieve.
Novice contact seo, feel at a loss, please read seo terminology, later will be more and more relaxed.
